Skin-Nourishing Elements - Vitamin E increases strength, length, and thickness of lashes as Shea Butter hydrates and nurtures them.
Based On the Award-Winning Formula - The award winning Full 360 Ultra Mascara formulated with Shea Butter and Vitamin E conditions and nourishes lashes from root to tip with every application.
Root-to-Tip Wand Applicator - Curved wand coats every lash from root to tip for a 'full 360' curl.